Paper about Report Text

PREFACE

A.    BACKGROUND

Sembilan bahan pokok (nine basic ingredients) or often abbreviated Sembako are nine types of basic needs of the community consisting of various food and beverage ingredients. According to the decree of the Minister of Industry and Trade No. 115 / mpp / kep / 2/1998 dated February 27, 1998, the nine basic commodities are rice, sago and corn, sugar, vegetables and fruits, beef and chicken, cooking oil and margarine, milk, eggs, kerosene or LPG gas, iodized salt and sodium.

These needs are constantly needed endlessly. These needs are the primary needs of the community. So that it can make those needs become scarce and the price is increasingly expensive.

All people from low to high economic levels certainly need basic needs to fullfil their every day needs. Therefore, Sembako has an important role in people's lives so that it is easily to be found in small shops, traditional markets, supermarkets to malls.

Therefore, we can know that selling basic necessities such as groceries is a promising business.

B.     GOAL 

1. Train yourself in fostering an entrepreneurial spirit in college students
2. Learning entrepreneurship.
3.  Increase knowledge about community needs.
4. Increase knowledge about basic needs.

C.     IMPLEMENTATION OF ACTIVITY

This activity is carried out continuously every day. The activity is being held in Kalimalang traditional market, Cakung. East Jakarta.

DISCUSSION

A.    THE TYPES OF PRODUCTS

The types of products we sell daily to people are Sembako (nine basic necessities) such as rice, sago, sugar, cooking oil, milk and other daily necessities.

B.     WHY WE CHOOSE THIS PRODUCT

Sembako are the primary needs of the Indonesian people that are needed every day and are used continuously. So that these products will always be sold out because for Indonesian people, this needs are the first need to be fulfilled.

C.     PROMOTION AND MARKETING STRATEGIES

We sell our products in traditional markets, so that our promotion and marketing strategies are done directly to buyers, considering that the market is a place of sale or transaction between traders and buyers.

D.    MANAGEMENT

We only sell finished goods, we do not make these items. So that makes us just a distributor who sells these items to consumers. The division of tasks in entrepreneurship is:

1. Cashiers, namely those who receive payments and give change.
2. Servants, namely those who collect goods desired by the buyer.

E.     OBSTACLE

1. Competition with other groceries that sell similar products.
2. Incomplete product variations.

CONCLUSION

Selling Sembako (basic needs necessities) is not easy as it imagined. As a seller, we should be careful. It requires strong attitude, mentality, and courage to take the risks that exist. Besides that, as a seller we also have to be creative and innovative in arranging items.

SUGGESTION

The suggestions that can be given is to find the right location and reachable location because if the location is not reachable then the shop will be empty of buyers.